PPC management companies are built for highly scalable/recurring business models, which is great for their shareholders, but not necessarily for their customers. These companies started the naivety of yellow page advertisers.
Use of this older form of advertising signifies a lack of knowledge about newer and more effective forms of advertising such as internet marketing and pay-per-click advertising. You can look for an amazon PPC company to help you with the advertising.
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These "cut shops'' know that they can offer these less complex customers a lower quality of service and higher prices because of their ignorance of the market. They are not necessarily dishonest or dishonest, they just charge a higher price than others on the market for a less valuable service.
Interestingly, today's PPC advertising is so ineffective because, despite poor PPC management techniques and over-valuing, these cuts can often still generate positive returns for their small business owner's customers. They actually made it through on their own!
That doesn't mean you should use one of these companies unless you mind paying more for less. One of the main drawbacks of this "workshop" is its full and complete flexibility. Their product focus is so narrow that they can't even make small changes to their customers, even though it would result in a significant increase in campaign performance.